EMA was founded in Paris, France, in 1987. EMA is a non-profit European educational association according to French law, its head office is located in Paris.

The members of EMA are private institutions offering professional business studies at undergraduate level throughout Europe.

EMA business schools provide a wide range of curricula in business administration, management, travel and tourism as well as multi media with integrated studies and work placements abroad to qualified students, aiming to equip them with specialised knowledge and competencies necessary for European Employability.